When someone searches for a business near them, the map results that appear first come from Google Business Profiles — not websites. Wordwise sets up, optimises, and manages Google Business Profiles for local businesses across Surrey and the UK.
Get your free profile audit →of people who search for a local business on mobile visit one within 24 hours
more likely to be considered reputable when Google Business Profile is complete
of local searchers click one of the top three results in the map pack
Most businesses have a Google Business Profile. Very few have one that is fully optimised to rank in the map pack and convert visitors into enquiries.
If your profile does not exist or is unclaimed, we set it up and guide you through the verification process. Every field completed correctly from day one.
Most businesses choose the wrong primary category or leave services blank. Getting these right is one of the most impactful local SEO actions available.
A well-written business description that includes your key services and location naturally — helping Google understand exactly what your business does and who to show it to.
Profiles with photos receive significantly more enquiries than those without. We advise on what photos to add, how to name image files for SEO, and how many to upload.
A simple, effective system for asking customers to leave Google reviews — the single most powerful local ranking signal. Includes guidance on responding to all reviews.
Regular posts to your Google Business Profile signal an active, maintained business to Google. Included in the Starter and Growth SEO packages.
Your Name, Address, and Phone number must be identical across your website, Google profile, and all other listings. Inconsistencies actively reduce your local ranking.
After auditing Google Business Profiles across Surrey and beyond, these four issues come up on almost every small business profile.
The primary category tells Google what your business is. Choosing "General Contractor" instead of "Electrician" reduces visibility for the searches that matter most.
Profiles without photos receive 35% fewer clicks than those with photos. Most businesses either have no photos or only uploaded their logo and nothing else.
If your business name on Google differs from your website — even slightly — it sends a weak local signal to Google and reduces map ranking.
Reviews are the most powerful local ranking signal available. Most businesses wait for reviews to arrive rather than actively and consistently asking satisfied customers.
Submit your business name and location and within 48 hours you will know exactly what your Google Business Profile is missing and how to fix it. No obligation.
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